Gipety
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Reapit

A cloud-based CRM and management platform for estate and lettings agencies, covering sales, lettings, property management, and client accounting in one system.

About Reapit

Reapit is a long-established, comprehensive CRM used across the UK and Irish estate agency market, positioning itself as “the leading estate agent software.” It covers the full agency workflow rather than a single niche within it.

What It Does

  • Sales CRM: prospect matching, pipeline management, deal progression
  • Lettings CRM: tenancy progression tracking, landlord relationship management
  • Property Management: automated admin, tenant communication, renewal management
  • Bookings: automated viewings and portal enquiry vetting
  • Reapit Go: a mobile app for field-based tasks and property access
  • Client Accounts: rent collection and landlord payments with compliance features
  • DataWarehouse: business intelligence and custom reporting
  • AI-assisted property description generation

Scale

Reapit states 25+ years supporting agencies, 15,000+ branches globally, 78,000+ agents, and 1 million+ properties under management, with related brands operating in Australia/New Zealand and Denmark. It reports that two-thirds of the UK’s most profitable estate agencies use its software.

Quick Facts

Employees
1000+
Pricing
Not publicly disclosed — quote-based, via demo request
Category
CRM & Lead Management